consumer driven health plans

Hospitals

Social, mobile, community: How health insurers are attempting a CX makeover

Let’s face it. Health insurers have been notoriously bad at creating a positive customer experience. (As a side note, we had a great conversation about this during last night’s #hcpt tweet chat on healthcare price transparency.) But as the industry shifts from one that’s primarily B2B to one that’s increasingly B2C, insurers are putting more […]